Coldwater Country is the perfect place to start a business or expand your existing business with four great downtowns, five commerce-friendly industrial and business parks, an advanced high-speed telecommunications infrastructure and quick and easy interstate access.
Make Coldwater Country your next and best business location. You’ll love the lifestyle, your employees will too.
The Branch County Economic Growth Alliance (BCEGA) was created in 1989 to oversee economic development for Branch County, with its primary purpose to market the County’s industrial parks, located in the cities of Bronson, Coldwater, and the villages of Quincy and Union City. Featuring five commerce-friendly industrial and business parks, and an advanced high-speed telecommunications infrastructure, Branch County has the diverse resources, experience and flexibility forward-looking businesses seek. BCEGA with its community partners form an experienced team to provide comprehensive assistance for new businesses and companies looking to expand their operations.
The services the BCEGA provides can assist any corporate level, from free business planning assistance for the entrepreneur to site location and incentive information for the large corporation considering expansion. While the BCEGA focuses primarily on industrial development, its partnership with the Michigan Small Business and Technology Development Center (SBTDC) helps the BCEGA provide services to retailers and other commercial businesses.
Click here to watch a video episode of "Behind the Greens", with Paul Mastronardi, President of Mastronardi Produce speaking about the company's newest greenhouse in Coldwater, Michigan!
The new facility was completed in December 2011 and the company started producing tomatoes there in March. Mastronardi will begin building phase 2 of the greenhouse in 2013. For the first time, the facility will be providing flavorful, non-GMO tomatoes in the middle of Winter in the Midwest.
With the technology that the company has implemented at the Coldwater greenhouse, every harvest cart is equipped with a RFID tag which enables the computer to track every case that is harvested and put a PTI trace label on each case. This will tell where it is harvested in the greenhouse, which row and from which picker.
Currently, the company is growing tomatoes on the vine, grape tomatoes, and specialty tomatoes in the greenhouse facility. Mastronardi uses IPM, integrated pest management, which helps the grower eliminate the need for pesticides. All packaging is environmentally friendly and either has recyclable content or is biodegradable. As with all Sunset products, the items are chosen for maximum flavor and the facility has special varieties as well for flavor to be grown under grow lights.
The Branch County Economic Growth Alliance (BCEGA) mission is to create, retain and expand jobs in Branch County by attracting new industries to the county, assisting local industries in expansion efforts, and creating an environment where businesses and industry can succeed.
To fulfill this mission, the BCEGA focuses on three primary activities: Retention and Expansion, Workforce Training, and Enhancing Branch County Quality of Life.
Marketing Branch County’s five industrial parks located in Bronson, Coldwater, Quincy and Union City.


Pure Michigan Award Winning Radio Ad "Right This Way"
BCEGA is ready to go to work for you or your business to make every step of the way from planning to completion effortless. We pride ourselves on utilizing both local and state tools to assist you and your business as you relocate and grow in the community.
The Branch County Economic Growth Alliance (BCEGA) began in 1989 as a result of a study conducted by the Coldwater/Branch County Chamber of Commerce in late 1988 and early 1989, which showed strong support for a comprehensive economic development program within Branch County. The BCEGA was formed based on support for economic development objectives and strong financial support from the business community.
The first several years of the development of the BCEGA was focused on developing a strategic plan based on the issues identified in the Chamber’s study and establishing itself as an important resource for economic growth within the community. A primary focus was working with existing companies on retention and expansion issues, and strengthening the county’s workforce. The county's strategic location for highway accessibility, and located halfway between Chicago and Detroit, was an easy feature to sell for later attraction efforts.
In the mid-1990s preparation began for attracting new industries from other parts of our state, country, and the world. These efforts began paying off later in the decade. A Michigan company, Crocker Limited, announced in August 1995 that it planned to expand into Branch County and is now a strong county employer. In February 1996 an Indiana company, Big Boy (a division of MultiTech Industries) began manufacturing trailer hitches here. On February 20, 1996, a Honda supplier, Asama Giken of Japan, announced that it would open its first United States facility in Coldwater. The company makes exhaust manifolds, rear brake discs and drums, brake disc rotors, steering knuckles, and differential gear cases. Asama brought in one of its suppliers, Gokoh Sangyo Company, to produce molded shell cores for ACM’s ferrous casting operations.
In July 1997, Wal-Mart committed to building a distribution center in Coldwater, and is now the county’s largest private employer. December 2001 Speedrack Products announced that it would be purchasing the old Acorn building located in Quincy with operations starting in March 2003. Starr Industries moved its operation into the Quincy market in January 2003. In June 2003 Yellow Transportation located one of its facilities to Coldwater.
In 2011, Coldwater successfully recruited Mastronardi Produce. This Canadian company is building its first major Greenhouse in the Midwest. Using the latest technologies from around the world, this facility will be capable of growing gourmet greenhouse vegetables year round. A family owned and operated company; the Mastronardi family pioneered the greenhouse industry in North America back in the 1940s. The company currently owns and operates greenhouses in Illinois and Colorado and has chosen Michigan as their next growth area. President, Paul Mastronardi stated, "After a long extensive search in the Midwest, we were very pleased with the friendly people and opportunities Coldwater has offered us." The multimillion dollar project will bring jobs to the area during the construction phase and offer permanent jobs once the facility is fully operational.